The Founders Circle · A Community for High-Performing Founders

Dial in your own effectiveness, and watch your business thrive.

Listen. You are good at what you do.

You are an expert in your field with years of experience.

There is no reason why your business can't grow to the next level, and when it does, it will make a positive impact and change lives.

It will allow you to experience another level of freedom you deserve, and share that with your loved ones.

The problem with being smart is the way we talk ourselves into staying stuck.

You're too busy to improve your marketing.

There's too much going on to improve operations.

There's not enough resources to invest in another team member that could take the load off.

[Insert your logical explanation for why you can't possibly do things any better and why things just are going to have to stay the way they are here].

If you want to stay inside that story, I can't help you, and you don't want to help anyways.

But if you know it's time for a change, it starts with strategic clarity, organization, and replacing the clutter in your own mind with systems.

I'm inviting you to grow and work on yourself, so your business can get off this plateau and grow with you.

My name is Asa,

I'm the founder of Wayfinders Media. A decade ago, I left my small hometown in New Hampshire with a vision to design my life on my terms.

I started my company, specializing in photography and videography, and my camera seemed to unlock doors for me. I found myself in rooms with industry leading entrepreneurs, some who I had no interest in becoming, and others who became my mentors, who saw I had potential and the drive to support them.

Ultimately in the first 5 years of my business, I got paid to learn marketing, business, and leadership solutions to the problems that business owners 10-20+ years ahead of me were still struggling with.

Learning one skillset led to the next, and eventually I built a full-service team. Today, I live in Puerto Rico, still own and operate the same company I started at 20 years old, and have a beautiful life with my girlfriend earned with my fair share of blood, sweat, and tears.

I built the Founders Circle with the goal to share the strategies I've learned and seen work with dozens of successful clients, with more mission-driven business owners like you.

Introducing

The Founders Circle.

Install the operating system, AI tool, and habits to end confusion and overwhelm and create growth.

$100 a month gets you the entire framework, the custom AI tool, the community, and direct access to me.

Join Now

Inside the membership

Here's what's included inside TFC:

The Wayfinders AI Executive Dashboard

Tool to help you thrive every week as a founder.

Video Series: 10X Your Productivity in 3 Days

The information you need to use the dashboard powerfully.

Access to Weekly Live Calls & Recordings with Asa

Get real help from me, that private clients pay 5-figures for.

Access to Other Masterclasses + Product Updates

My Masterclass (Brand Storytelling Mastery), Digital Copy of my Book (Building and Scaling a Premium Brand), and more.

Why this, now?

This is the lowest investment it will ever be to get support from me installing this system in your life and business.
The AI Executive Dashboard will help you take your notes from watching my video series and turn them into organized information that you'll actually use.
The video series 10X Your Productivity in 3 Days will give you a step-by-step process and order to make yourself more effective and organized.
You already know lots of things you "should do." The difference is having a structure and a playbook that can help you simplify the process and implement it.

The best 3 moves on your chess board.

Step One

Join.

Instant access to the dashboard, the course, the community, and the next live call.

Step Two

Install.

Go through 10X Your Productivity in three days, or most importantly, whatever pace works for you. Use the dashboard alongside it. Ask questions whenever you have them.

Step Three

Run.

Use the dashboard every week. Show up to the community calls. Let the systems compound. Watch the business follow as you create space for growth.

Real results, in their own words.

"Wayfinders Media helped me tremendously as I launched and then grew my online business. Asa is present, kind, talented and tremendously knowledgeable. I highly recommend working with him!"

Autumn Reeser, Actress & Founder | Earth School

"The Wayfinders approach to building a brand is top notch service."

Albert Chavez, Author and Founder | Chavez Fit

"Throughout my career I have worked with many marketing professionals. None of them compare to Wayfinders."

Kevin Johnson, Founder | Passage Expeditions

"Wayfinders and Asa have been an incredible resource for both my businesses. Not many full service agencies can hold this high a standard for all their offerings but Wayfinders does."

Jose Rodriguez, Co-Founder & Retreat Facilitator

"Asa and his team at Wayfinders are world class partners. Their level of quality is such a value add for our business and they partner with us as full Sales and Marketing business leaders."

Mike DelGiacco, Co-Founder | Prospect Hill Wellness & Mental Health Treatment

"They were super professional and a pleasure to work with."

Preston Smiles, Industry Leading Coach | Smiles International

"For any holistic practitioner looking for support that honors both your mission and your growth goals, I wholeheartedly recommend Wayfinders!"

Lilliana Rivera | Abdominal Therapy & Women's Health Educator

"Hands-down the best decision I've made for our operation. I've worked with the Wayfinders team for over 7 years."

Jeddy Azuma, Founder | Rising Man 501c3 Organization

This is the system you've been
trying to build alone.

Six months from now, you can be in the same loop, or you can be running your business with the clarity and rhythm of an executive. This container is the difference.